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5/14/2007:Planar Systems Announces Creative Realities, Inc. As a CoolSign Premier Partner
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BEAVERTON, Ore. May 14, 2007 -- Planar Systems, Inc. (NASDAQ: PLNR), a worldwide leader in specialty display solutions, today announced it has selected Creative Realities, Inc. (“CRI”) as a premier provider for its enterprise-class, digital signage software, CoolSign®. Planar’s partnership with CRI illustrates the growing market need for display network management software and supports Planar’s strategic commitment to focusing on specialized display market segments.
“CoolSign is the flagship of our digital signage solutions, and we want it to be used to create a special experience for the customer,” said Karen Rhys-Wood, Director of Signage Sales at Planar Systems. “The partnership with Creative Realities ensures CoolSign will be used in ways that turn heads.”
Planar’s CoolSign digital signage software has been running enterprise-class digital signage networks worldwide in many markets including financial services, retail and gaming. Planar and CRI will be at the Digital Signage Expo (DSE) this week in Chicago, May 16-17.
Fairfield, N.J.-based CRI uses technology to create exceptional customer experiences and business environments for the retail, hospitality and entertainment industries. CRI has worked with a roster of Fortune 1000 companies, small businesses, entrepreneurs, designers, branders and marketers. Their clients have included some of the world’s most recognizable names, including Bank of America, Samsung, TiVo, Time Warner and Stanford University.
CRI has received several industry honors, including a 2006 DIGI Award for “Excellence in Technology” for work on RadioShack’s concept store, StoreOne. CRI’s CEO Jason Friedman will also speak at this year’s DSE.
“I’m excited about our Planar relationship,” said Friedman. “When designing an experience, we look for the best solutions for our clients. Planar’s CoolSign will be one of the most valuable offerings in our toolkit.”
Planar will demonstrate its CoolSign software, along with its full line of digital signage solutions, at booth 301 at DSE. For more information, please visit www.planardigitalsignage.com.
About Planar Systems, Inc.
Planar Systems, Inc (NASDAQ: PLNR) is a leading provider of value-added display hardware and software for a variety of specialty display markets worldwide. Hospitals, shopping centers, banks, government agencies, transportation businesses, and other discriminating consumers depend on Planar to provide unique display-based solutions to exacting requirements leveraging its operational excellence, technical innovation, and go-to-market capabilities. Founded in 1983, Planar is headquartered in Oregon, USA, with offices, manufacturing partners, and customers worldwide. For more information, visit www.planar.com.
MEDIA CONTACTS:
Miho Hasuo
Planar Control Room/Signage Business Unit
503-748-6742
miho.hasuo (at) planar.com
Elaine Ordiz
GolinHarris
213-438-8710
eordiz (at) golinharris.com
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